Business · FREE CALCULATOR
Markup & Margin Calculator
Compare markup versus profit margin when pricing products. Change the sample numbers to get an instant estimate tailored to your situation.
Your inputs
Adjust any value to update the results.
Calculated results
Based on your current inputs
Calculating…
How this calculator works
Enter unit cost and retail selling price to compare two common pricing metrics.
Formula
Markup = (price − cost) ÷ cost; margin = (price − cost) ÷ price.
Before you use the result
Calculator outputs are estimates based on the numbers you provide. Replace the examples with measurements, costs, rates, or product information appropriate to your situation.
Keep in mind
Excludes fixed overhead, labor and taxes unless included in the cost input.